As this work is proprietary and internal-facing, I am unable to share images or specific details; however, these case studies provide insight into the techniques and processes involved.
Deposit Growth Initiative
I led the end-to-end user experience across 10+ connected products as the bank introduced new technology for a specific deposit account type, aligning teams…
Financial Wellness Software Redesign
I led a competitive audit and full redesign of the bank’s financial wellness software, driving research-backed improvements to create more meaningful, personalized conversations between…
Origination Sunset
I led the discovery work behind sunsetting a legacy origination platform, mapping teammate experiences and uncovering the real pain points driving requirements for a…
Digital Huddle Board
I designed a digital huddle board, a real-time dashboard that enhances branch team alignment, goal-setting, and daily planning by integrating key metrics and insights…
Client Profile Redesign
I led the client profile redesign within the retail branch network software, optimizing usability, responsiveness, and insights across all devices to enhance lead conversion…
Lending Application Tracker
I designed a lending application tracker that seamlessly integrates with multiple systems, providing branch teammates with real-time visibility into loan and credit card applications…
User Feedback Survey
I led the redevelopment and launch of a bi-annual user feedback survey, designing questions, refining engagement strategies, and analyzing responses to measure user perceptions…
To-Do List Feature
I designed a digital to-do list for retail branch software, transforming task management by centralizing client follow-ups, streamlining workflows, and enabling customizable features for…
Authentication Software
I designed the user flow and interface for a retail bank authentication software, conducting research and user testing to ensure seamless client verification while…
Workshop Facilitation
I have led the workshop facilitation and planning for six discovery sessions, empowering branch teammates to share insights while also supporting colleagues as a…
Before transitioning into product design, I worked in traditional print and digital design from 2014 to 2022. Here are some of my favorite projects from that time.
ServiceLink Recruiting Website & Marketing Material
Website designed for ServiceLink Recruiting to help corporate recruiters gain more candidates for placement. In addition to the website a collection of recruiting material…
ServiceLink Social Media
Social media brand created for ServiceLink’s Facebook and LinkedIn. Headers, profile pictures, and images posts are designed bi-weekly to create consistency and brand familiarity.
Magazine Covers
Magazine covers designed for Alternative Press. I lead creative direction and completed designs on covers seen here.
Cover Stories
Covers stories designed for Alternative Press magazine in 2017. To see full design click on the specific image or the links below. Ash Costello…
Testing Website
Responsive website designed for a testing services company. Design includes three unique search forms on the homepage allowing a user to search within Material,…
Benefits Website
Responsive website created to update their current site while keeping within the brand guidelines. The homepage was designed to highlight the three areas of…
Magazine Specials
Specials designed for Alternative Press magazine in 2017.
Medical Application
Brand new app design for a medical application focusing on ultra-sound guided peripheral nerve blocks. Within the application, users can learn via lessons, watch…
Magazine Features
Artist features designed for Alternative Press. Features typically ranged from four to six pages and photos were received from artist management…
Magazine Photo Shoots
Planned and executed photo shoots with the following cover artists.
ServiceLink at MBA Annual
Follow The Leader brand for the MBA Annual Conference 2015, a 3-day conference in San Diego. The ServiceLink creative team worked together on naming,…